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Become a spokesperson

Dementia affects over half a million Canadians, and the numbers are rising. The Alzheimer Society works with spokespeople from across the country to raise awareness of the disease.

Whether you are a person with dementia, a caregiver or family member, or a health-care professional dedicated to finding a cure, if you are passionate and want to help, becoming a spokesperson is a great way to help put dementia in the spotlight.

For example, you can share your experience to keep dementia top-of-mind during elections and health-care policy debates by speaking to political candidates and government decision-makers.

You can also share your experience with media to help people understand the personal impact of dementia.

Here’s what we look for in spokespeople:

• People living with dementia, usually in the early stages
• Different ages, gender and diverse backgrounds
• Experience with public speaking or talking with media (we can help you gain that experience if you have not done it before)
• Comfortable being on camera - taped or live
• At ease with having your name in print (if not, a reporter will usually respect anonymity or use an alias)
• Do not mind having your photo taken and published in print (and have signed a consent form)
• Understand deadlines and are accessible on short notice

For help in becoming a spokesperson, email pr@alzheimer.ca or call your local Alzheimer Society today.

See also how to advocate